Kim Kardashian and her sisters will soon debut a line of fashion aimed at plus-size women. The reality star and now fashion mogul told The Sun, “I am really glad to be able to promote a healthy, natural body shape, eating well and exercising and appreciating the shape that you naturally have.” 

The new line will be part of the Kardashian Kollection for Dorothy Perkins and will feature more than 100 pieces in sizes 8 to 16. The line will be released in Great Britain. “I was a teenager in the 90s, which was the era of grunge, the waif and heroin chic,” Kardashian said. “Female models were skeletal, and with my Armenian background that was a mold I was never going to fit.”

What do you think of a plus-size fashion line from the Kardashians – does this jive with them peddling QuickTrim not too long ago?