Adam Levine and Nicki Minaj have both announced separately that they will bring their respective lines of fashion to Kmart of all places (in addition to Shop Your Way).
Minaj will launch an exclusive multi-department lifestyle brand, as well as an apparel and accessories collection, for the discount retailer.
“I am so excited to work with this iconic, mass retailer and to bring affordable fashion to my beautiful barbz all across the U.S.,” Nicki Minaj said in a statement.
Levine who will bring an apparel and accessories line for Kmart stores and Shop Your Way said in a separate statement, “Partnering with Shop Your Way to develop this line was an exciting opportunity for me and I am really looking forward to diving into the process of designing an apparel and accessory collection.”