SPOTTED: Cara Santana and Courtney Kerr at the first-ever BeautyCon Dallas (2015). BeautyCon, the pioneering and preeminent coming-together for the world’s top digital fashion and beauty influencers and their growing legion of fans, joined forces with QVC®, the world’s leading video and e-commerce retailer, to bring all things big, beautiful and trendsetting to Dallas, Texas.

Cara Santana takes a selfie as she attends BeautyCon Dallas sponsored by QVC

Over 5,500 people attended BeautyCon Dallas. Top Youtubers such as Kandee Johnson, Gigi Gorgeous, and Mac Daddy were in attendance. America’s youth brought the digital force from Dallas, Texas’s Fair Park supporting all things beauty. Leading brands such as QVC, Tarte Cosmetics, NYX Cosmetics, Birchbox, The Hunt, Wildflower, Crown Brush, Beddy’s, Mr. Kate and Tatto Junkee Cosmetics showed their best to all who influence beauty. Celebs such as Salem’s Cara Santana & Texas’ reality star Courtney Kerr also supported the world wild brand- BeautyCon! Connecting the world with all things beauty and digital- BeautyCon took down Dallas, Texas for the first year!

Courtney Kerr picks up NYX Cosmetics while at BeautyCon Dallas

It was announced this weekend that YouTube fashion and beauty vlogger Bethany Mota has gained an undisclosed investment stake in BeautyCon, which is looking to grow beyond its roots as a live conference into a media brand. Mota said about the deal, “I’ve seen up close that the BeautyCon team puts the fans first and creates the sense of home for me, a place where I can feel comfortable to be myself and talk to the fans in a truly authentic way.”

You Tube Star Kandee Johnson attends BeautyCon Dallas powered by QVC.
(Kandee has over 2.7 Million Youtube Subscribers)

You Tube Star Gigi Gorgeous attends BeautyCon Dallas powered by QVC.
(Gigi has over 1.3 Million You Tube Subscribers)

One of the many panels at BeautyCon Dallas